BESPOKE FASHION SERVICE

JJM Clothing offers an all encompassing creative service, providing inspiration, specialist knowledge and creative design to the fashion industry. Our services range from brand creation to product design and manufacture. We offer a wealth of knowledge and skills in design and product development across all clothing categories from mass produced t-shirts to two hundred pieces per style of the best quality cashmere knitwear. Due to our experience and knowledge in the industry we can offer a professional design and manufacture service that is flexible to our client's needs.

JJM Clothing is dedicated to providing a professional fashion design service for medium and large businesses. Whether your business is large and established or a start up we can help with design, manufacture, branding and marketing.

Please note that the JJM Clothing Wholesale website is a completely different operation and the designs that are made for your company belong to you and are not reproduced for any other client or for the wholesale stock website.

1. Initial consultation . This can be done through a face to face meeting, telephone conversation or email communication. We first discuss your needs and requirements and work with you to devise a specification that works best for you within your time parameters. Our design team can work from sketches, samples, photographs or descriptions. Naturally the more information you can give us the easier it will be to formulate a comprehensive brief. Alternatively if you are unsure or require advice then we can offer you our expertise in making these crucial decisions. At this stage we can also help you with your branding and marketing, if you require these services.

2. Designs and Costing . Once you are happy that we understand your requirements, designs and specs are drawn up and quotes given. All quotes are given in Sterling and include all duties, and shipping.

3. Sampling . Once prices and designs have been confirmed samples are produced and sent to you for approval. All samples are charged at twice bulk unit price.

4. Production . Once samples are approved bulk production begins. We can also attach all swing tags and package each garment according to your specific requirements.

5. Delivery . We take care of all shipping, all customs clearances and import licenses. We deliver the final product directly to your door (or warehouse) ready for you to sell to your customers.

Here at JJM Clothing we believe that when your customers buy your clothing they are not just buying a functional item to keep them from being naked, wet and cold, they are buying a banner ad about themselves. Whether we like it or not, whether it is good or bad, fashion has always been and always will be a statement about your customers' identity, personality, and the way they would like to be seen by the world. It doesn't matter if you are selling the plainest white tee, or the most embellished ball gown, what your brand says to people is just as important as the styling and design of the garment. After all they are wearing the brand image too and psychologically this is really what your customers are buying.

If your company image is tired and dated or if you are just starting a new brand you will need assistance identifying your market, penetrating your market and getting your brand's message across to them. We can help with your branding requirements – we cover everything from the actual brand name to how you want your logo, labels, packaging and promotional material to look. We offer a complete design package for catalogues, brochures and leaflets.

* brand name development

* brand message development

* identifying target market

* brochure, catalogue and leaflet design

* images and layout

* packaging concepts

* point of sale material design and development

* logo design

Your company's choice of brand identity is crucial. It will affect every aspect of the way your company styles and designs its products to the way it promotes itself, what images it uses to sell its products and with whom it wishes to be associated. Your brand needs to have a clear image of WHO you are dressing and styling and why these people will want to wear your clothing as opposed to the clothes of the millions of other fashion brands out there. Sometimes it is not enough to create clothing that you feel your customers will want to wear you may need to create clothes for individuals, images, archetypes, those who your customers want to dress like and who they aspire to be like.

This is no mean feat but one that is crucial to creating clothes that really connect with customers and differentiate your product and brand from any other. For example if you make clothes that look like they are worn or even have been worn by an individual that your customers wish to emulate then you are on the right track. Once you have done this, once you have taken time to develop and create your brand you have a commodity that is not easily reproduced or copied. Once you have an image, or profile or individual in mind, who you are dressing, then you have something that you can create and that will sell.

This is one of the beautiful things about fashion and fashion brands, while the clothes may be the same in the broadest sense, the commodity that each company is selling, the feeling and image that they represent is unique to each brand. The better this is communicated and expressed in the clothing, marketing, branding and advertising, the more chance your clothing has of standing out from the rest, through your in-store presence, in magazines and on your customers. Fashion and image, and by that we mean the public image of your brand in terms of its publicity, its celebrity endorsements, even down to the copy on your web site, needs to express and reinforce the statement that your customers want to make when they put on your clothes. This is the beginning of any design phase with JJM Clothing; who is your customer, what do they like and what do they want to say about themselves when they are wearing your clothing? After all, all that any of us want to do is feel good about ourselves and clothes and fashion are by far the best and most effective way to do that.

We all now how good it feels when you dress up in your favourite outfit and you know you look great, you feel great too. This is what you should be selling to your customers. This is what JJM clothing will help you achieve. We will accomplish this by carefully extrapolating what you want to say about your brand. Our own fashion expertise is honed from working with many clients in many fields and this enables us to be able to translate your brand image and focus into tangible and desirable garments and products.

When people buy your garments they are buying a feeling. This feeling is the feeling of identifying with your brand, joining your brand's identity, being associated with its' image, message, tribe, or profile. The identity your customers attain from wearing your clothes, of being associated with your brand's values, images, makes marketing your brand just as important a consideration in any garment as the design itself. Therefore this lifestyle and feeling that you are selling needs to be reflected in all the branding, marketing and advertising you do.

A common myth surrounding fashion and the reason why it is such a major source of fascination and discussion is the idea that the clothes you wear are a reflection of your personality and identity. This may be well be true after all choosing the clothes you wear everyday is a highly personal task and one that many dread. Not everyone has the time, creativity, or inclination to articulate their personality and then translate it into an outfit. So what do your customers do? They borrow your company's personality and identity.

By buying your clothing your customers are associating themselves with your group. They are saying, I am chic, adventurous, sporty, concerned about global warming or sexy, all just by choosing your tee shirt to wear that day. The only thing that may differentiate your tee from another is a tiny detail specific to your brand but if that detail stands for all these things then that is better than any specific embellishment.